Q&A of Market Research & Degital Marketing
Results of IR %
[Question]: What is Incidents rate (IR)?
Answer:
Incidents Rate is precentage of approximately number of targeted people match with the profile requirement of the study. The IR may represent level of the difficulties in targeting the respondents and affect the cost fee.
[Question]: how do you recruit the member?
Answer:
We do snowball by current members recommending their friends to join the panel.